Product Development
The subscription products we develop and build are our reason for being. We build them to offer subscribers and members something they need or want, that we love to provide. But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.
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The key to a profitable subscription business is retention. Here are Subscription Insider’s 30 tips and tricks to improve retention and plug subscriber and revenue
Before you can generate new subscribers you’ve got to implement systems to stop your members from quitting. This on-demand seminar is focused on delivering actionable
Launching a marketing campaign to support an existing or new subscription business, membership, or product? You don’t need a big marketing budget to get started,
Understanding the details of subscription marketing for trial offers can make a huge difference in the conversion rates and the lifetime value of your subscribers.
Does your CFO always say no to your budget requests?Learn what your CFO needs to hear so you can secure budget for your Subscriber Retention
Referrals are one of the most effective ways to generate new subscribers for your site at a very low cost, but not nearly as many
Understanding how payments work is a key foundation to selecting the right vendors for your subscription or membership business. This guide will help you understand
As your business grows, it will eventually be time to scale your customer service activities. This article highlights the customer service challenges a large organization
Your first customer service hire is a key role within your organization, regardless of whether the position is full or part-time. This article explores what
One of the best foundations for good customer service is preparing for the common questions that frequently come up. It’s imperative to identify inquiries that
When you’re ready to implement customer service activities, you’ll have to decide whether to hire direct employees or to leverage an outsourced call center. Companies
Whether you’re new to running customer service or at a growing company that is just building out a formal customer service department, preparing a customer
Customer Service, while simple in theory, is quite complex. Keeping customers happy so they can continue to doing business with you is becoming increasingly more
Offering a subscription trial is often the most debated and discussed topic for subscription businesses. No matter how much experience your team has, the best
A third of consumers have complained about companies on social media, and almost 40 percent are OK with using social channels for customer support. Whats
By the end of 2018, Amazon Prime counted 101 Million members. With monthly and annual plans, Amazon Prime members qualify for expedited shipping, enjoy media
Customer surveys are fast and cheap and are extremely effective for gathering market research, if you follow some easy tips. There is a dark side,
Resource allocation is often the Achilles heel of growing SaaS or subscription-based businesses. Many organizations opt to build their own tools to manage critical processes.
For the purposes of data mapping, and the requisite notice that will be required in privacy policies, you will need to know the business or
Building Customer-Focused Products: An Insiders Guide to Market Research,is a series compiled by product owners with decades of experience in creating and launching successful subscription
Latest
Paramount lays off 25% of its staff, Apple shares small developer success stories, and Best Buy revamps its membership program.
MoviePass is ready to rise again, partnership with Walmart in advance of their summer 2023 movie subscription launch.
Netflix’s latest live experiment flopped, Whizz Air is offering a flight subscription in Europe, and Twitter makes advertisers subscribe or be verified to advertise.
AMC Networks announced they will launch an ad-supported tier for their AMC+ streaming service later this year.
Match Group’s Tinder is testing a $500 a month dating subscription service called Tinder Vault.
GM will phase out Apple CarPlay and Android Auto on new EVs, Uber Health adds same-day prescriptions, and Hungryroot has best year ever in 2022.
Petco and Freshpet team up, Apple will spend $1B in original content for theaters, and the latest news on TikTok.
Epic Games is letting developers self-publish games, YouTube TV is raising prices, Subway brings back the Footlong Pass.
After a month of testing in New Zealand and Australia, Meta has launched the Meta Verified subscription bundle in the U.S.
BuzzFeed wants more stories from fewer staff; Google adds AI to apps; Playboy will relaunch magazine.
