Amid legal challenges and Congressional review, the FTC’s long-anticipated rule on negative option marketing is set to take effect in January.
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Subscription Streaming Revenue Climbs 8% as Warner Music Group Implements Layoffs Amid Strategic Challenges
Amid legal challenges and Congressional review, the FTC’s long-anticipated rule on negative option marketing is set to take effect in January.
Chick-fil-A enters the entertainment space with Chick-fil-A Play, a free app offering original shows, podcasts, games, and more. The app highlights a growing trend
WeightWatchers sees a 71.5% increase in clinical subscribers, but total subscriptions fall 8.8% year-over-year, as the company navigates industry disruption and profitability hurdles.
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Mark Roth reports on recent ALJ decision that is pushing the FTC rule’s enactment to potentially late 2024, amidst economic impact concerns.
Attorney Marc Roth Reviews State Legislation to Federal Rulemaking: Key Changes in Auto Renewal Practices and FTC Oversight
Why Connecting Emotionally with Subscribers Outperforms Traditional Product Pitches
As subscriptions become ubiquitous, it’s time to rethink their use. Discover when subscriptions add value, when they don’t, and alternatives that respect customer needs.
Elevate your subscriber retention with SMS messaging. This on-demand workshop will help you learn the art of utilizing SMS messaging with AI to dramatically grow
Upselling and cross-selling are powerhouse strategies for subscription businesses that want to increase revenue and offer more value to their customers.
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Paramount Global begins layoffs, cutting 15% of its U.S. workforce to save $500 million as it adapts to industry changes and prepares for a
Join Subscription Show 2024, the leading event for B2C, D2C, and B2B subscription professionals, in NYC on Oct 22-23. Discover strategies for growth, retention,
Alphabet Inc., the parent company of Google and YouTube, has delivered a much-needed shift in its revenue generation model in its earnings announcement.
Learn how the reclassification to high risk of MCC 5968 is reshaping the subscription payment processing landscape, with insights from payment expert Melanie Stout.
X, formerly Twitter, rolls out a new ‘Articles’ feature enabling long-form content creation in a move to increase revenue and user engagement.
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