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Six Concepts for Pricing Subscription Products

Launching a subscription business isn’t easy. Pricing your subscription business is another beast altogether. In this article, we explore the six concepts you’ll need

The Subscription Churn Primer: How to Maintain a Healthy Renewal Rate

If you’re spending a large amount of time and money to acquire new customers, do renewals really matter? They do, and it’s a matter

30 Retention Tips and Tricks to Plug Subscriber Leakage

The key to a profitable subscription business is retention. Here are Subscription Insider’s 30 tips and tricks to improve retention and plug subscriber and

Subscription Price Optimization: Six Tactics to Get It Right

One of your more difficult tasks as a subscription business owner is optimizing your price so you can realize the maximum life time value

25 Essential Subscription Conversion Tactics

Understanding the details of subscription marketing for trial offers can make a huge difference in the conversion rates and the lifetime value of your

Trial Offers: Four Questions to Consider Before You Offer Them

Offering a subscription trial is often the most debated and discussed topic for subscription businesses. No matter how much experience your team has, the

HydrantID Launches Subscription-based Digital Security Certificates

Security certificates have long been a painful, yet necessary thorn in the side of online businesses everywhere. That’s why HydrantID, a provider of “digital identity

The New Yorker Grows Subscribers After Opening its Archive

As The New Yorker planned the re-launch of its paywall last summer, it also left the doors open for five months to its archive

Lawsuits Fly Over Magazine & Newspaper Subscription Scam

A sophisticated nationwide subscription scam involving several well-known publications was the target of multiple lawsuits this week, where the attorneys general in New York,

Vessel Hopes to Become the YouTube for Subscribers

A new video hosting service run by the former head of Hulu Plus is hoping that consumers will part with a little bit of

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How Hayu Expanded Globally: A Subscription Success Blueprint

Learn how NBC Universal’s OTT reality streaming service, Hayu, successfully expanded internationally.

How to Excel At D2C Subscription Operations

Learn how to optimize your direct-to-consumer subscription business operations while providing best-in-class experiences.

Insight to drive subscription growth