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California Consumers Privacy Act (CCPA) Data Mapping Primer

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The applicability of some of the provisions of California Consumers Privacy Act (CCPA) is dependent on the purposes for which the data is collected or shared. In addition, as you go about creating a thorough inventory of your data and the data flow ("data mapping") you will need to identify the personal information you collect, use, share, retain and destroy. However, under CCPA you will also have to disclose to the public whether the purpose for obtaining and sharing that data is for business o...

 

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Picture of Lisa B. Dubrow, Esq.

Lisa B. Dubrow, Esq.

Lisa B. Dubrow is a lawyer specializing in advertising and consumer protection with an emphasis on subscriptions and recurring billing business models. She counsels clients on legal issues surrounding the advertising and marketing of goods and services. Her practice also encompasses the negotiation and drafting of contracts pertaining to product development, marketing, and sales, including those with vendors, agencies, fulfillment, distribution, talent, production and media. Ms. Dubrow is a Phi Beta Kappa graduate of SUNY Binghamton. She received her law degree from New York University School of Law. For more information, please visit: www.lisadubrow.com
More Articles By Lisa B. Dubrow, Esq.

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