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Subscriber Retention

It’s no secret that the most important thing you can do as a subscription merchant is keeping your paying customers happy and coming back for more – keep them renewing, that is! That’s why customer retention is the lifeblood of subscription revenue and should be at the top of any priority list for any business operating in the subscription economy.

Our most popular & evergreen content focused on Subscriber Retention:

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Failed Payments

Subscription Retention: Failed Payments are the Biggest Cause of Subscriber Churn

Understand the root causes of customer churn and the technology solutions available to optimize your own subscriber retention.
Weekly Subscription News: Duos, Downplays and Daily Digests

Weekly Subscription News: Losses, Launches and Listings

Twitter Blue launches in the U.S.; News Corp Australia loses $60.7M; and weeklong Disney Plus Day offers $1.99 trial.
Aptitude Software Acquires MPP Global for Nearly $50M

Aptitude Software Acquires MPP Global for Nearly $50M

Aptitude Software Group acquires cloud-based subscription management and billing platform MPP Global.
Subscription Show 2021 Day 1 Highlights

Subscription Show 2021: Day #3 Highlights

Day 3 of Subscription Show 2021 was another great day filled with content, keynotes, meeting concierge, networking opportunities and more.
Subscription Show 2021 Day 1 Highlights

Subscription Show 2021: Day #2 Highlights

Day 2 of Subscription Show 2021 was another great day filled with content, keynotes, meeting concierge, networking opportunities and more.
Subscription Show 2021 Day 1 Highlights

Subscription Show 2021: Day #1 Highlights

Day 1 of Subscription Show 2020 is in the books, complete with keynotes, sessions, networking, coaching and more. Here are highlights.

Dunning: 5 Dos and Don’ts to Minimize Subscriber Churn

Learn the dos and don'ts of dunning, benchmarks, with three case studies to understand how dunning can impact your subscriber retention in this on-demand webinar.

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Mastering the Art of Pricing

Learn how consumer subscription payment preferences differ from how they pay their other bills, and whether security, cost, or system integration is the biggest payment challenge for subscription providers.

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The Enterprise Journey to Advanced Monetization: What You Need to Know

In this on-demand webinar with leading industry experts, Stephen Hurrell, VP & Research Director of Ventana Research, and Dennis Wall, CEO of BillingPlatform, you will learn best practices for launching and growing advanced monetization models. We will explore key topics to provide insights to help you succeed in your journey, including: the dangers of managing disparate systems, the art and science of an integrated monetization strategy, and future proofing your business.

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Interested in joining Subscription Insider?

Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now!
Customer-Retention

Improve Your Customer Retention With These 5 Easy Steps

Subscription-based businesses are beginning to realize that the true indicator of growth and company longevity has more to do with a flourishing customer retention rate. Simply put, the customer retention rate reflects your company’s ability to maintain company-consumer relationships over a period of time. Casey Padgett walks through how to calculate your subscriber retention rate and 5 tips on how to improve it.

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