Product Development
The subscription products we develop and build are our reason for being. We build them to offer subscribers and members something they need or want, that we love to provide. But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.
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Discover how to effectively utilize trial offers and transform them into loyal subscribers. Learn from our decision-tree to help you decide if you should offer
The INFORM Consumers Act impacts online marketplaces and third-party sellers with the goal of protecting consumers from fraud and counterfeit merchandise.
Learn from Subscription Insider and leading subscription marketing expert Robert Skrob, on-demand, to understand why increasing subscriber CAC is the key to exponential growth.
In part 3 of this series, we share our final 3 rules for selecting the ideal vendor fory our subscription business.
In part 2, Kathy Greenler Sexton shares her top rules to find the ideal vendor for a subscription business.
Each subscription business has its own technology needs. Use our 15 rules to choose the right tech stack for your company.
Lower your payment processing expenses with these insights on interchange fees.
The FTC, CMA and European Commission investigate Amazon for claims including anticompetitive behavior.
The FTC, CMA and European Commission investigate Amazon for claims including anticompetitive behavior.
Before selecting a technology partner for your subscription business, take this self-assessment.
In this members-only feature, Scott Howland of Zephr shares how to choose your subtech stack to optimize the subscriber journey.
In the 2022 calendar year, the FTC refunded $392.9 million to more than 1.9 million consumers.
Coming out of the pandemic, live streaming continues to grow in popularity. We’ve got the latest live streaming stats.
In the latest Legal Insider, Marc Roth of Cobalt law shares updates on auto-renewal legislations from the first quarter of 2023.
Learn how to optimize and measure customer lifetime value for long-term success.
Four months in, and we’ve got a regulatory roundup to keep you up to date on the latest regulation and compliance news.
Launched in 2019, the FINN car subscription service is different than other car subscriptions, and they hope to succeed where others have failed.
Smartphone usage in the U.S. continues to grow, and iPhones have taken a slight lead over Android. Check out the latest stats and how they
We share five practical strategies for subscription companies to navigate their marketing while Twitter implodes, including exploring Twitter alternatives.
Marc Roth of Cobalt Law shares his observations and insights into the FTC’s proposed changes to the Negative Option Rule.
Latest
Mastercard acquisition to provide consumers with seamless control of subscriptions via banking apps, while helping businesses improve engagement and retention.
Learn how to address payment experience-related issues to transform customer relationships, reduce churn, lower costs, and increase lifetime value.
Upselling and cross-selling are powerhouse strategies for subscription businesses that want to increase revenue and offer more value to their customers.
Improve your subscription business bottom line by tackling one of the more technical and often overlooked aspects of customer retention—payment processing efficiency.
Join Subscription Show 2024, the leading event for B2C, D2C, and B2B subscription professionals, in NYC on Oct 22-23. Discover strategies for growth, retention, and
Elevate your subscriber retention with SMS messaging. This on-demand workshop will help you learn the art of utilizing SMS messaging with AI to dramatically grow
In a groundbreaking move, Apple announced the pilot of “Contingent Pricing,” enabling developers to offer discounted subscription prices to customers who are already subscribed to
Explore Bloomberg Media’s strategies that drove them to 500,000 subscribers, Jolie’s unique success story, insights on Facebook’s subscription potential, consumer preferences in the subscription economy,
MarketingSherpa has a very timely article on supporting and working with colleagues and vendors in wartime Israel, plus tips for marketers, the NFL’s contentment with
Kroger launches Tempo, a heat-and-eat meal subscription service to complete Home Chef, a meal kit subscription service.
