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Kathleen Greenler Sexton

Kathy Greenler Sexton is a recognized authority on digital subscription business models, market strategy, and operational excellence. As CEO & Publisher of Subscription Insider, Kathy leads the charge in delivering actionable insights that empower businesses to thrive in the subscription economy. With a proven track record of driving growth and successful exits at companies like Individual.com and HighBeam Research, Kathy has also played key roles in launching and scaling prominent digital brands, including AltaVista. Previously, she led the SIIA Content Division as VP & General Manager, where she expanded membership, revenue, and influence while helping businesses adapt to transformative shifts in technology and content. A frequent speaker at industry conferences, Kathy brings invaluable expertise and a forward-thinking perspective to the evolving world of subscriptions. She resides in Greater Boston with her family and is an avid skier and devoted Boston sports fan.

Kathleen Greenler Sexton

Federal Judge Allows Class Action Against Amazon’s Subscription Renewals to Proceed

Business Operations, Business Strategy, Consumer Services, Direct-to-Consumer, Entertainment and Streaming, Memberships, News, Regulation and Compliance, SaaS and Cloud Services, Subscription Apps /

Ruling serves as a crucial reminder for all subscription-based businesses about the importance of compliance with both federal and state auto renewal laws.

Federal Judge Allows Class Action Against Amazon’s Subscription Renewals to Proceed Read More »

Google Rebrands Bard to Gemini and Launches Advanced AI Subscription

Business Operations, Business Services, Business Strategy, Consumer Services, Data and IoT, Direct-to-Consumer, Industry Announcements, Learning and Training, News, SaaS and Cloud Services, Subscription Apps, Technology /

Google’s new subscription, Gemini Advanced, offers additional advanced features of its Ultra 1.0 AI technology, positioning itself against competitors like OpenAI and Microsoft.

Google Rebrands Bard to Gemini and Launches Advanced AI Subscription Read More »

New york, USA - January 24, 2019: Google one icon on smartphone screen close up view

Google One Surpasses 100 Million Subscribers Amid Alphabet’s Revenue Growth

Business Model, Business Services, Business Strategy, Consumer Services, Data and IoT, Direct-to-Consumer, Entertainment and Streaming, Industry Announcements, News, SaaS and Cloud Services, Subscription Apps /

Alphabet reports robust growth with Google One surpassing 100 million subscribers and Google Cloud turning a profit, amidst advertising challenges and workforce adjustments.

Google One Surpasses 100 Million Subscribers Amid Alphabet’s Revenue Growth Read More »

Venice, Italy - October 12, 2019: Sign Of Disney Store. Disney I

Disney’s Strategic Shift Amidst 1.3 Million Subscriber Dip: Expands into Gaming

Business Operations, Business Strategy, Consumer Media and Publishing, Direct-to-Consumer, Entertainment and Streaming, Industry Announcements, News, Subscription Apps, Subscription Gaming /

Amidst a loss of 1.3 million Disney+ subscribers, Disney partners with Epic Games, signaling a bold venture into the gaming industry.

Disney’s Strategic Shift Amidst 1.3 Million Subscriber Dip: Expands into Gaming Read More »