The FTC’s continued enforcement activity serves as a warning to all subscription businesses that deceptive marketing will not be tolerated.
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Accounts compromised through credential stuffing, resulting in unauthorized purchases of streaming subscriptions and devices.
X, formerly Twitter, rolls out a new ‘Articles’ feature enabling long-form content creation in a move to increase revenue and user engagement.
Learn how to acquire subscribers profitability, to not only sharpen marketing focus, but also enhance your business’s financial health.
TV Japan discontinues its cable broadcast to introduce new streaming service, reflecting the broader trends of cord-cutting and the rise of niche streaming platforms.
Explore subscription failures, data marketing shifts, the challenges of sports streaming, the influence of AI on search traffic, and rising costs of streaming.
Subscribers previously on old Apple in-app payment plan must now pay directly through Netflix.
Educational streaming service for preschoolers, Noggin, is closing down as Paramount Global aims to streamline operations and focus on Paramount+.
NYT’s strategic focus on digital expansion and product bundling drives growth and surpasses $1 billion in annual digital revenue.
Amidst a loss of 1.3 million Disney+ subscribers, Disney partners with Epic Games, signaling a bold venture into the gaming industry.
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