Forbes Launches Lead Generation Subscription Service
Forbes wants to help marketing partners reach their target audiences using Forbes content through the media company’s new lead generation subscription service, Forbes Demand Engine.
Gray TV Ups Bid for Meredith’s Broadcast Business to $2.825 Billion
Gray TV upped its bid to buy Meredith's broadcast TV business from $2.7 billion to $2.825 billion when a competitor offered an unsolicited bid.
SHAPE Adds New Revenue Stream with Beauty Lab Box
Meredith's SHAPE magazine adds a new revenue stream with the summer edition of its Beauty Lab Box.
Meredith Launches Paw Print Magazine for Cat and Dog Lovers
Cat and dog lovers have a new magazine for pet care tips, information, resources and information - Paw Print magazine.
Twitter to Buy Ad-Blocking Service Scroll
Twitter announced they would acquire Scroll, an ad-blocking service that provides a cleaner, more streamlined experience for online readers and publishers.
Meredith Corp Sells TV Business for $2.7 Billion Cash
Meredith Corporation is selling its TV business for $2.7B cash to Gray Television, allowing the company to focus on digital and magazine businesses.
Member Alert: FTC “Digital Dark Patterns” Workshop April 29th
The Federal Trade Commission is hosting a virtual workshop on April 29th to examine digital “dark patterns” to examine what dark patterns are and how they impact or trick consumers and the marketplace into making unwanted or extra purchases online.
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Weekly Subscription News: Ad Formats, Funding and FCC Rules
Ad wraps for bookazines, new funding for Substack and FCC rules on media cross-ownership are all in the weekly subscription news this week.
Weekly Subscription News: Plans, Promos and Popularity
CrowdStrike gets record # of subscribers in Q4, Philo and Best Buy partner with $1 promo, Daily Telegraph to link journalists' pay to article popularity.
Five on Friday: Events, Watches and Craft Subscriptions
The New Yorker to host live events, HBO Max raises $80M in ad revenue, and Breitling launches watch subscription.
