A Story Before Bed Soars With Unique Presentation of Online Content
With an exceptionally unique content offering that can't be replicated in print, A Story Before Bed is changing the way parents and children connect online. CEO Hillel Cooperman spoke with us about the technology behind the site, its native iPad app, and how donating subscriptions has generated tremendous PR. Plus, learn how separate landing pages for gift subscriptions can help your conversions. Plenty of great creative samples, too!
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Hello There! This premium content is exclusively reserved for Subscription Insider members.Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
AgencyFinder Turns the B2B Industry Directory Model Into A Highly Profitable Subscription Business
Matchmaking sites for consumers are a growing multi-billion dollar industry -- but B2B trade directories have had a much harder time profiting online, particularly because they must compete with Google for ad budgets. But AgencyFinder, a matchmaking site for ad agencies and their would-be clients, has a clever, profitable business model that beats the odds. Find out the details in our exclusive Case Study.
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
Tablet Editions for Current Subscribers – Sunset Magazine
More and more publishers are going cross-platform, making their content available online, on tablets, and on phones. Whether you want to introduce current subscribers to a new medium for accessing your content or upsell them on a different edition, Sunset Magazine's announcement is the one to beat.
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
Using Big Images and Bulleted Copy on a Homepage – TheLadders.com
TheLadders.com, a subscription site for high-salary job seekers, used to have a boring text-on-blue-background homepage. This new design, featuring a "people image" and brilliantly-bulleted benefit copy, probably converts better.
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
RFID Journal Makes 7 Figures By Mixing Paid Subscriptions, Live Events and Advertising
In this case study, Founder and Editor of RFID Journal, Mark Roberti, discusses how he played to his strength by creating a cornucopia of content around radio frequency identification (RFID) and then made more money by hosting industry-specific events. This is a great read for anyone interested in hybrid business models and managing multiple revenue streams. Of particular note is the journal's ability to convince 25% of its paying members to commit to a three-year subscription through the strength of its content, as well as the different options they offer advertisers.
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
How TaxHotline.net Uses B2B Marketing & Sales to Sell a B2C Coaching & Advisory Service
Plenty of publishers make money by syndicating content to third-party media. But, Tax Rite, Inc. is one of the very few we know of who syndicate coaching services. Co-owner Jeremy Boston reveals in our exclusive case study how the company's TaxHotline.net personal advisory service now reaches more than one million consumers…99.99% sold through syndication deals with organizations ranging from financial institutions and unions to churches.Includes tips on how to use a/b tests to close big sales, and a link to one of the best subscription sales videos we've ever seen.
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
Professional Training Site Attracts Members with the Strength of its Expert Instructors and Certification Program
There's no shortage of free online resources to learn about Internet marketing. So how does this subscription-based education site get individuals and companies to pay for its video courses? World-famous instructors and "certification" in the chosen discipline are two keys to their success. Read on for more...
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
How Fastcase Beats Huge Competitors with an iPhone App & Nimbler Search
If you love a David vs Goliath business story, Fastcase will win your heart. With just 20 staffers, the site serves a total of half a million paid subscribers, and its free iPhone/iPad app is one of the most popular in the legal niche. How can an Internet start-up take on an established $6.5 billion dollar information industry niche, stealing accounts away from the big boys? Keep reading…
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
Premium Tourism Newsletter Attracts Subscribers with Unique Ideas for High-end Travelers
For eight years, Dream of Italy has convinced subscribers to pay for their newsletter despite the sea of free alternatives for online travel tips. Insider spoke with publisher Kathy McCabe to learn how her team targets a specific niche (high-end, repeat visitors to Italy) with unique content and personalized services they can't get from guidebooks and free travel sites.
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
Audio Content from ‘Real’ Professionals Helps Stock Trading Advice Site Stand Out in Crowded Niche
Tim Bourquin, Co-Founder of TraderInterviews.com, tells Insider how his team turns interviews with "real" traders -- not gurus or theorists - into subscription profits. It's a prime example of how advice from successful peers can make compelling B2B content
Hello There! This premium content is exclusively reserved for Subscription Insider members.
Interested in joining Subscription Insider?
Want access to premium member-only content, plus conference discounts and other benefits? We deliver the information you need for improved decision-making, skills, and profitability. Join Now! Already Subscribed?
