The Atlantic and The New York Times are betting on multi-user plans. Here’s how to monetize shared access without backlash, support chaos, or misleading metrics.

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Netflix’s latest shareholder letter ties growth to a clear three-lever formula: membership scale, pricing, and a fast-expanding ad business.
New $199 annual plan adds access for up to four people, plus a keepsake coffee-table book and tote for the primary account holder.
OpenAI’s $8/month Go tier expands globally as it prepares U.S. ad tests in ChatGPT.
From AI-native checkout and benefit-aware eligibility to modular “platform bundles,” NRF revealed the next operational battleground for recurring revenue teams.

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The FTC is soliciting comments through Jan. 2, 2026—while enforcement pressure under existing authorities remains active.
This $3.4 million settlement offers four key warnings for subscription businesses, especially those in media and streaming.
2025’s biggest recurring-payments moves weren’t just about processing scale. They were about ownership of the decision layer that increasingly determines renewal success and revenue.
Strategic catalog acquisitions and international expansion helped Reservoir grow recurring digital revenue—offering valuable lessons for streamers and subscription businesses alike.
How subscription teams are using journey maps to identify churn risks, streamline onboarding, and improve retention at every stage of the customer lifecycle
Balancing AI-driven growth with transparency, ethics, and compliance is now the defining challenge for subscription leaders. Those who align revenue and trust will shape the

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Essential jumps to $8.99 and Premium rises to $13.99 as the streamer leans into profitability, restructuring, and a more focused content strategy.
With Maine’s 5.5% streaming tax going live January 1, 2026, providers face immediate updates to billing systems, tax rules, and subscriber notifications.
State enforcement is accelerating. Here’s how to prepare your flows before involving legal counsel and avoid costly rework.
Verizon is phasing out long-standing subscriber perks starting September 1, signaling a broader shift toward streamlined pricing and plan migration strategies.
New data reveals that just 1% of U.S. adults pay when prompted at a paywall, as publishers face growing challenges in converting casual readers into

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