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Dhar Mann, CEO of LiveGlam, will be presenting at Subscription Show 2019 leading an informative session in our Subscriber Acquisition track on Referrals, Affiliates And
B2B marketing differs from consumer marketing in one crucial way: The customer base is almost always smaller. That means a viable B2B marketing plan can
The most successful subscription companies — like Apple, Amazon, and Microsoft — not only offer customers compelling reasons to remain subscribers, but they also make
Customer surveys are fast and cheap and are extremely effective for gathering market research, if you follow some easy tips. There is a dark side,
The FTC has acknowledged that food delivery services can be a convenience for people with busy lives and that a free trial offer can help
For the purposes of data mapping, and the requisite notice that will be required in privacy policies, you will need to know the business or
Acquisition is just the beginning of the customers relationship with your brand. And while the quality of acquisition is very important, monetization and retention are
The laws pertaining to contracts that include automatic renewal are still unclear in Vermont and the District of Columbia. Lisa B. Dubrow, Esq. outlines what
Although 69% of marketers say that conversions are their top priority, the fact is that a typical good conversion rate only hovers around 3%. That
In this Subscription Insider STATPACK, we look at Digital Advertising trends, including:Understanding how ad spend and budgets are changing;Examining the revenue of all the digital
