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April 24, 2019

Luminary Launches Podcast App Using Freemium Model

Leave a Comment / Auto-renew Subscription, Business Strategy, Consumer Services, Entertainment and Streaming, Freemium, Industry Announcements, News, Product Development, Revenue and Sales, Subscriber Acquisition, Subscription Apps /

Yesterday Luminary launched a new podcast app using the freemium model, giving podcast fans two options to choose from. Luminarys ad-supported, free tier features hundreds of thousands of shows and personalized recommendations. The premium tier is ad free and offers uninterrupted listening to Luminarys library of podcasts including over 40 Luminary Originals. The premium version is available for $7.99 a month following a one-month free trial for U.S. subscribers. The Luminary app is also available in Canada, the United Kingdom and Australia. The free app is available in the App Store and in the Google Play store.

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How to Prevent Subscription Revenue Leakage

Leave a Comment / On-Demand Webinars, Subscriber Only /

Acquisition is just the beginning of the customers relationship with your brand. And while the quality of acquisition is very important, monetization and retention are so much more important for healthy growth. Each stage that follows acquisition – activation, up-sell and cross-sell, upgrades, renewals, and retention – represents a distinct moment that impacts revenue. Learn where on your subscriber’s journey you are losing revenue and what to do about it in this on-demand webinar.

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