D2C has taken on a complete life and infrastructure of its own. It’s not just the “mom and pop” stores that are selling directly
Keep ahead of your competition
Register now for our weekly subscription news round-up
Jesus Luzardo
Jesus Luzardo is Vice President, Head of Growth at Vindicia. As an international technology industry veteran, Jesus brings over 30 years of experience in commercial, marketing, strategy, operations and technology roles. Prior to Vindicia, Jesus was Head of Marketing for Amdocs in the Caribbean and Latin America region, driving marketing to significantly expand Amdocs’ sales pipeline. Before Amdocs, he was Head of Sales for Utiba (acquired by Amdocs in 2014), focusing on mobile financial services. His experience includes two years as Head of Corporate/B2B and CCO at Cable & Wireless, and 15 years with Motorola. He lives by Vince Lombardi’s motto: “Perfection is not attainable, but if we chase perfection we can catch excellence.” Jesus holds an MBA from Universidad del Zulia (Venezuela), a B.S. in Electronic Engineering from Universidad Rafael Urdaneta (Venezuela), and Advanced Management certifications from Kellogg Institute of Management and IESE (Universidad de Navarra, Spain).
Latest
We’re seeing a total revolution in the consumer economy. Today’s customers aren’t just choosing brands based on price or products; they’re choosing brands that
According to PwC, the global OTT video market will double in size between 2019 and 2023, when it will total $72.8 billion. A rapidly
Leveraging data gives companies insight into subscriber preferences and activity. Learn more about the need for personalized subscription services.
How you can propel lasting relationships with customers by lending a helping hand during the pandemic with the power of data, to increase revenue,
In these trying times, subscription businesses need to ask themselves what their responsibility is to their customers. Do they suspend payments? Offer free subscriptions?
Offering free trials can be a successful acquisition strategy for subscription businesses. However, making it an effective tool requires adhering to billing best practices
The subscription business model offers companies a fast track to growth, offering just about anything from entertainment streaming services to renters’ insurance. Yet to
One of the many benefits of a subscription business model, especially for consumer-facing services, is that companies don’t need to feel confined to particular
Here is a number to marvel over: $2.3 trillion. Thats the size the subscription revenue marketplace will be in 2020 if economic forecasters are
Don’t miss the latest subscription news. Sign up for updates now!
Search this site
Upcoming events
If you operate a recurring-revenue business, chargebacks by your subscribers and false declines
Learn how to actively work to increase subscriber retention to improve Lifetime Value
