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In a field driven by headline events and not at all lacking for opinions, World Politics Review (WPR) has built a rapidly growing business selling
World Politics Review sends email blasts full of third-party links. Find out why this has been one of the site’s best conversion and retention tactics!
Discover how you can use Facebook to drive traffic to your site, capture emails, re-target unsubscribed customers, and sell digital content in this 20-minute tactic-filled
TV Sports Markets (TVSM) started a newsletter business in 1997, and has been able to thrive while transitioning to a digital-only (PDF) edition in 2008.
Recommendation engines — also called paid discovery — are making it easier for online publishers to target audiences who have already expressed some interest in
Generally speaking, consumer publications have been the least likely to make print content available for free online, and their resistance may be paying off. The
Did you know that US companies are responsible for collecting and remitting VAT payments to any consumer subscribers in Europe — even if you’re selling
When sending an email blast on behalf of advertisers who want to offer a download, collecting many in one email can make it seem like
Now here’s a great example of how a legacy publication should announce and sell a digital edition. Writer’s Digest didn’t offer it for free, but
We like this announcement from the New Yorker about its new digital edition because not only does it have great benefit copy, but also a
