Leveraging Facebook for Paid Content

Discover how you can use Facebook to drive traffic to your site, capture emails, re-target unsubscribed customers, and sell digital content in this 20-minute

While social media may not be great for online sales, it is a great discovery and member engagement tool. In this 20-minute video, Insider Editor Minal Bopaiah will explain how Facebook can augment your marketing campigns. Discover:

  • What types of sites and content are best served by Facebook
  • How to build Word of Mouth through shares and using best practices when posting
  • How to re-target prospects who have unsubscribed from your e-newsletter
  • How Graph Search is changing the search and discovery game

This is a must-see video for any B2C site (although B2B sites will benefit, too) and includes useful Case Study examples from other subscription sites!

FacebookClick here to download the PowerPoint slides

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