Unboxing Videos: Viral Social Marketing Thats Perfectly Designed For Subscription Box Services
In the wider universe of influencer marketing, video bloggers who share the experience of opening a subscription box are offering those services a powerful publicity assist. More than half of Americans have seen at least one vlogger video ever, and 30% watch at least one a week. In another survey, 32% of Americans say they depend on video sites such as YouTube to find out about new products. With the huge popularity of influencers who are using video to unbox products, thats an amazing opportunity for companies that sell boxes by subscription.