Subscriber Retention

It’s no secret that the most important thing you can do as a subscription merchant is keeping your paying customers happy and coming back for more – keep them renewing, that is! That’s why customer retention is the lifeblood of subscription revenue and should be at the top of any priority list for any business operating in the subscription economy.

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If you haven’t noticed yet, we’ve brought back Five on Friday. This week we explore how brands are investing in platforms but not in exclusive
Revenue signals go way beyond renewal and churn KPIs. In order to maximize potential revenue, you need to get under the hood of your subscription
Every subscriber has a retention point that is the moment in time when they become subscribers for life. When a group reaches this retention point,
Earlier this month Time Warner Inc. (NYSE: TWX) reported its fourth quarter and full-year 2016 financials. In addition to revenues of $29.3 billion, a 4
Convincing people to become a member of your program is one thing. Getting them involved and turning them into a fully engaged member is something
Have you ever felt like something is missing in your membership business? For some reason, you cant see the trees for the forest, but youre
Our popular Five on Friday column has returned. In our first edition for 2017, Recurly shares top 10 subscription trends, ThreatMetrix talks about the state
Last week WWE (NYSE: WWE) reported its fourth quarter and full year financials for 2016 with impressive results, including fourth quarter revenue of $194.9 million,
The Federal Trade Commission (FTC) on January 23, 2017, released a report designed to provide guidance and insight into the legal issues associated with tracking
Last week Amazon (NASDAQ: AMZN) posted its fourth quarter financials for 2016. Financial highlights included net sales of $43.7 billion, a 22 percent increase year-over-year;

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