Product Development

The subscription products we develop and build are our reason for being.  We build them to offer subscribers and members something they need or want, that we love to provide.  But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.

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Real estate listings are almost always a profitable venture online, and almost always supported by advertising. But IndiaProperty.com is unique in its ability to sell
Any smart subscription site owner knows the need to diversify revenues — and live events can perform double duty by providing strong branding and marketing
After Andrew Warner sold his start-up in his twenties for millions, he found that he enjoyed educating other budding entrepreneurs about how to succeed. After
This past April, SimpleK12’s Director of Sales & Marketing, Lisa Greathouse, gave a killer presentation at our Subscription Summit on how this professional development site
Generally speaking, consumer publications have been the least likely to make print content available for free online, and their resistance may be paying off. The
If you’re worried that an email blast to your list on behalf of a third party will increase unsubscribes, then here’s an original solution.
Table of Contents have been shown to improve performance and engagement with newsletters, so paidContent was smart to include a list of headlines at the
Streaming video professional development is all the rage, and Vet Visuals International has been able to capitalize on it on a global level, earning million-dollar
Many publishers miscalculate the importance of Digital Rights Management (DRM), choosing to either overprotect their content or avoid protection all together. In this How-To, we
How does a membership organization survive in the era of social media, when the community aspects of association are so easy to replicate for free?

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