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As ad blocking usage continues to grow, publishers and organizations like the Newspaper Association of America are turning up the heat, to fight against companies
Involuntary churn for subscription- and membership-based companies are rising. Its not just due to EMV (chip cards) either. Now that its been a month since
A recent Pew Research Center study of 14 news magazines shows single copy sales for digital issues are up an average of 30 percent and
American Express and Costco are officially divorced and all Costco-issued AmEx cards are being replaced with Citigroup Visa cards. This could cause involuntary churn for
A class action lawsuit has been filed in California alleging that Synapse Group, Inc., a magazine subscription agent, violated California law for failure to adequately
Does your subscription management or billing platform connect you to Account Updater – a service offered by Visa, MasterCard, Discover and more recently, American Express
In May, the California Court of Appeals weighed in on the issue how the display of online terms-of-use impacts their enforceability. Understand the issue in
Social media marketing is an increasingly important part of the marketing mix, do you (or your team) understand the potential pitfalls that could have a
Is your subscription company on Facebook? If not, it should be. We’ll show you 15 ways to use Facebook to promote your subscription company through
The nonprofit advertising-watchdog Truth In Advertising filed complaints with the Federal Trade Commission, the New York Attorney General’s office, and the District Attorney’s office in
