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June 6, 2016

The Legal Issues Presented by ‘Real-Time’ Social Media Marketing

Business Services, Consumer Media and Publishing, Consumer Services, News, On-Demand Webinars, Regulation and Compliance, Revenue and Sales, Subscriber Acquisition, Subscriber Only, Subscription Business Marketing /

Social media marketing is an increasingly important part of the marketing mix, do you (or your team) understand the potential pitfalls that could have a significant and negative impact on your company? In this on-demand training session, understand the legal issues involved with real-time marketing and how to successfully navigate them.

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Pandora Announces Big Changes for the Subscription Music Platform

Auto-renew Subscription, Business Operations, Business Strategy, Consumer Media and Publishing, Consumer Services, Entertainment and Streaming, News, Subscriber Acquisition, Subscription Apps /

Today Pandora announced a partnership with Music Reports, a rights administration platform, to manage the company’s mechanical licensing and royalty administration for its new interactive streaming service. With the agreement, Pandora is hoping to provide some transparency to the streaming music industry which has been riddled with problems and class action lawsuits for copyright infringement and failure to properly track and pay royalties.

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