Case Studies
Latest
How does a membership organization survive in the era of social media, when the community aspects of association are so easy to replicate for free?
In 2010, Popular Science was one of the first consumer magazines to launch an iPad edition and has made more than $1.5 million from it
While there are plenty of subscription site launches in recent months, we liked Megawatt Hour for its smart approach and use of existing industry data.
Online training can be the bread and butter of many industry and professional development sites. Business Management Daily (BMD) has capitalized on this by tying
Surfline started out as a pay-per-call telephone service, providing surf conditions to surfing enthusiasts, but entered the Internet age in 1995 with live HD streams
By cleaning up publicly-available SEC data, Equilar Insight generates approximately $20 million a year by selling group subscriptions, priced above $11K/year, to large corporations. CEO
Stanford Social Innovation Review (SSIR) made $1 million last year by catering to the growing number of professionals interested in social innovation. Publishing Director Regina
When the Arkansas Democrat-Gazette put all its local news behind a paywall in 2001, traffic dropped by 30% for three months… but then it rebounded
GenomeWeb started off with a paid trial for single users, but then converted it into a 3-user trial, thereby turning every trial-taker into a site
JTS.tv founded a new network that offers original, online-only television programming exclusively through subscriptions. CEO Carter Mason spoke to us about how the site is
