Equilar Insight Makes $20 Million with Group Subscriptions for Open-Access Data

Find out why CEO David Chun thinks usage, not renewal numbers, are the most important retention figures.

By cleaning up publicly-available SEC data, Equilar Insight generates approximately $20 million a year by selling group subscriptions, priced above $11K/year, to large corporations. CEO David Chun spoke to us about how the site uses old-school B2B sales techniques to close deals, while investing heavily in technology to create online content that's consistent and convenient. Plus, find out why Chun thinks usage, not renewal numbers, are the most important retention figures.
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