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Most US publishers are unaware that they need to be collecting the value added tax (VAT) when selling online subscriptions to UK and EU audiences.
For many years, radio and broadcast media have understood the importance of dayparting — hitting your audience with the most important news during “drivetime” or
Last Wednesday, I spoke at the Specialist Media Show in London, presenting data and tactics on selling online subscriptions. While speaking on the FT’s decision
Payment processing processes and options have a real impact on bottom line profits for subscription sites selling digital content. From ACH fees to gateway restrictions
Netflix garnered more than $1 billion in the first quarter of 2013, according to recent earnings reports, mainly from subscription revenue from its 34 million
With a novel concept in a competitive niche, Fast Fitness to Go shows how a subscription site can generate reliable revenue early on compared to
When you’re selling online subscriptions for continued access, it can be counter-intuitive to adhere to the marketing best practice of creating scarcity to sell more.
While inbound links can increase search rankings, a new API Repost would allow publishers to embed articles into web pages, much like embedding a YouTube
For the past eight years, B2B subscription site Euromoney Institutional Investor has been focusing on growing it site license revenue stream across more than 50
Last Friday, I wrote about how paid content sites could take monetize editorial awards by selling the award-winning content as a brief eBook. But eBooks
