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STATPACK: Crowdfunding Trends

Business Strategy, FInance, Research, Research and Benchmarks, Subscriber Only /

Are you considering crowdfunding to launch or scale your subscription business? Make sure you understand the global trends and key players in crowdfunding before you get started, so you are educated. In this Subscription Insider STATPACK, we look at crowdfunding. We examine crowdfunding volume worldwide, crowdfunding campaign data, global platform data, insight into selected crowdfunding platforms, as well as US and Canadian crowdfunding data. Download the 63-page PowerPoint with 26 charts and graphs, with two embedded excel workbooks to access all the research and data.

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STATPACK: Influence Marketing Trends

Research, Research and Benchmarks, Subscriber Only, Subscription Business Marketing /

Influence Marketing is an increasing part of marketing strategy and budgets and if its included in yours, know the data that can inform your program. In this Subscription Insider STATPACK, we look at Influence Marketing. We examine marketing spend, who is doing it, goals, benefits, challenges, channels used to engage influencers, and the leading strategies that benefit from influencer involvement. In addition, we look at the financials of influencer budgets, earnings and compensation, influencer effectiveness and impact, as well as blogging and social media marketing as related to influencers. Download the 85-page PowerPoint with 37 charts and graphs, with three embedded excel workbooks to access all the research and data.

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STATPACK: E-mail Marketing in the U.S.

Business Strategy, Research, Research and Benchmarks, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Business Marketing /

In this STATPACK, E-mail Marketing in the U.S., we look at e-mail marketing sizing, use and strategy, effectiveness and metrics, email advertising, mobile email marketing, personalization, consumer perception and behavior, and spam. Download the 128-page PowerPoint with 56 charts and graphs, with 2 embedded excel workbooks to access all the research and data.

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STATPACK: E-mail Usage in the U.S.

Business Strategy, Research, Research and Benchmarks, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Business Marketing /

In this STATPACK, E-mail Usage in the U.S., we look at e-mail usage by consumers. We examine email usage by consumers, consumer behavior, how consumers respond to email marketing, plus reinforce the amount of spam that consumers deal with on a global basis. Download the 74-page PowerPoint with 32 charts and graphs, with 3 embedded excel workbooks to access all the research and data.

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Go Beyond Subscription Management to Grow Your SaaS Business

News, On-Demand Webinars, Payment Processing, SaaS and Cloud Services, Subscriber Only, Subscriber Retention /

One mistake that many SaaS businesses make is thinking that once a subscription management system is in place, they are all set. In this on-demand seminar, we will outline the strategies and tactics that SaaS companies should employ to grow revenue, by keeping customers engaged.

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Teen Vogue Print Edition Is Latest Casualty in Conde Nast Reorganization

Auto-renew Subscription, Business Strategy, Consumer Media and Publishing, Consumer Services, Magazines, News, Product Development, Revenue and Sales, SaaS and Cloud Services /

Teen Vogue’s print edition is the latest casualty in publisher Conde Nast’s reorganization, reports WWD. In addition, the company will impose a hiring freeze, eliminate about 80 jobs, or approximately 2.5 percent of Conde Nast staff, and reduce department budgets. According to WWD, magazines and departments with the worst performance can expect to see cuts of up to 20 percent. …

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STATPACK: Social Media Advertising in the U.S.

Research, Research and Benchmarks, Subscriber Only, Subscription Business Marketing /

Need a stat for a presentation or business plan? Perhaps you need to find proof points for your team or next years budget planning? We have your covered! Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. In this STATPACK, we examine social media advertising in the U.S. with 13 charts and graph that look at the social media advertising by format, device and industry as well as revenue and country comparisons.

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STATPACK: Search Advertising in the U.S.

Business Strategy, Research, Research and Benchmarks, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Business Marketing /

Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis.In this STATPACK, we examine digital search advertising in the U.S. with 13 charts and graphs that look at digital search advertising by format, device, and industry as well as revenue and country comparisons.

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Why Subscription-Based Online Publishers Should Fight Against Ad Tracking

Business Strategy, Research, Research and Benchmarks, Revenue and Sales, Subscriber Acquisition, Subscriber Only, Subscriber Retention /

User tracking and programmatic advertising has transformed the way advertising is served to people as they browse the Internet. But as advertisers overstep, they are triggering a backlash that may end up helping websites that depend on user subscriptions.

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Digital Subscription: Life Preserver or False Hope for the Newspaper Industry?

Auto-renew Subscription, Business Services, Business Strategy, Consumer Services, Controlled Circulation, Free Subscription, Invoiced Subscription, Metered Subscription, News, Research, Research and Benchmarks, Subscriber Only /

While newspaper advertising revenue continues to plummet, some in the industry are looking for a new proportion of subscription revenue to ad revenue. Thats based on recent reports that digital subscriptions — and digital revenue — are on the rise. Add in continued confidence in newspapers, especially in an unsettled age of fake news, and maybe, just maybe, a viable news business model is emerging.

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