New data reveals that just 1% of U.S. adults pay when prompted at a paywall, as publishers face growing challenges in converting casual readers into paying subscribers
Strong growth in Creative Cloud, Acrobat, and Firefly subscriptions drives 11% revenue increase; Adobe lifts full-year targets as ARR climbs past $18 billion
Adobe Posts Record Q2 Revenue and Raises Outlook as Subscription Products Drive Growth Read More »
DirecTV has stopped offering new satellite subscriptions to customers in select U.S. markets as part of a limited-time trial aimed at promoting its internet-based streaming service. The company confirmed that the move is intended to increase awareness and adoption of its satellite-free offering, which it says has become the preferred solution for new customers. “This
DirecTV Halts New Satellite Subscriptions in Key Markets to Drive Streaming Adoption Read More »
New tier offers unlimited access, livestreams, and ad-free content as BBC looks to convert global traffic into recurring revenue
BBC Launches Paid News Subscription for U.S. Users Read More »
Refunds sent to over 194,000 consumers after FTC finds Care.com misled users with inflated job listings, false earnings claims, and hard-to-cancel subscriptions
FTC Orders Care.com to Pay $8.5 Million for Deceptive Subscription Practices Read More »
Blackburn and Luján’s bipartisan letter puts fresh regulatory focus on Spotify’s subscription practices as the company defends its bundling model
Senators Push FTC to Probe Spotify Bundling Strategy, Citing Consumer and Royalty Harms Read More »
New research from Mintel highlights how trial kits, in-store pickup, and personalized delivery are reshaping the consumer subscription experience in packaged goods
CPG Brands Evolve Subscriptions with Flexibility, Sustainability, and Loyalty Perks Read More »
Streaming subscriptions through Verizon’s +play marketplace will end this summer as the company shifts focus to MyPlan and MyHome bundles
Compliance strategist Paavana Kumar walks through FTC and state-level risks hiding in your subscriber experience.
How to Identify and Address Legal Risk in Your Subscriber Flow Read More »
No intro discounts or step-ups: Reuters sets consistent pricing strategy as it scales subscriptions across UAE, Qatar, Puerto Rico, and more
Reuters Expands Subscription Offering to Eight New Countries in Global Growth Push Read More »
