Subscriber Retention

It’s no secret that the most important thing you can do as a subscription merchant is keeping your paying customers happy and coming back for more – keep them renewing, that is! That’s why customer retention is the lifeblood of subscription revenue and should be at the top of any priority list for any business operating in the subscription economy.

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Marketing automation across many organizations is often filled with buzzwords, poor understanding of its full capabilities, and false expectations. As such, many subscription organizations are
There is a new law enacted in Washington D.C. which will place new restrictions on businesses that sell goods or services to consumers pursuant to
Last week Lisa B. Dubrow, Esq. reported on anticipated new rules to be issued by Mastercard based on an announcement Mastercard made on January 16th,
The subscription lifecycle is a framework for describing the needs, processes, capabilities, and knowledge that subscription businesses require as they acquire, bill and retain subscribers;
Last week, Piano Software, Inc., a content monetization platform for digital media companies, announced it has raised $22 million in Series B funding. The funding
Who doesnt love a good training session? Our on-demand webinars are the go-to resource. Here are the most popular in 2018.
Merry Christmas to MINDBODY! That’s what investors in the fitness, spa and beauty salon software company are saying. On Christmas Eve, Vista Equity Partners, an
As those of you looking at your budgets for 2019 you should factor in the cost of documenting your data collection policies and reviewing your
In this weeks Five on Friday, Digiday explains how the direct-to-consumer membership model can improve retention, Forbes tells us how much the average person is
In a special webcast last week, AT&T (NYSE: T) shared an update on its success strategy for 2019, following its acquisition of Warner Media. The

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