Product Development

The subscription products we develop and build are our reason for being.  We build them to offer subscribers and members something they need or want, that we love to provide.  But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.

Here are some of our most popular & evergreen content focused on Subscription Product Development:

Interested in on-demand training? Check out:

  • Subscription Fundamentals: RETENTION, with Robert Skrob.Learn the essentials and tactics of retention, including teaching you how to develop a membership growth plan, optimize your member’s journey, deliver what your subscriber truly wants, and a primer on how to track and measure it all for maximum profitability!
  • Subscription Fundamentals: PAYMENTSwith Melanie Stout. Learn about involuntary churn and the essentials of how recurring payments work, starting with basics and work through to sophisticated topics such as chargeback handling and KPI monitoring.
  • Subscription Show 2020 On-Demand with 77 sessions dedicated to the latest subscription economy trends and intel to help you grow your business.

Check out all of our Subscription Product Development information below – both news and subscriber-only – organized by date:

Twitter Launches ‘Super Follows’ Paid Subscriptions

Twitter Launches ‘Super Follows’ Paid Subscriptions

Twitter kicks off September with a new monetization tool - Super Follows - to more deeply engage their followers.
Twitter Launches ‘Super Follows’ Paid Subscriptions

Twitter Is Testing Newsletter Subscriptions Through Revue

Twitter is letting creators test a new newsletter subscription sign-up feature on their Twitter profiles.
LitPic Raises $1.5 Million in Venture Capital to Support Creators

LitPic Raises $1.5 Million in Venture Capital for Free Creator Platform

LitPic, a new social network designed specifically for creator monetization, announced a $1.5M seed round.
Five on Friday August 20 2021

Five on Friday: Podcasts, Pricing and Platforms

PA Post and Spotlight PA merge, Albertson's launches a grocery delivery subscription and NPR launches a podcast subscription service.
Digital-Only Subscription Revenue Outpaces Print in 2020

New York Times to Compete with Paid Newsletter Services

The New York Times Co. is investing resources into paid newsletters to rival services like Substack, Twitter and Facebook.
Salesforce to launch business streaming service 'Salesforce+'

Salesforce to Launch Business Streaming Service ‘Salesforce+’

Streaming isn't just for entertainment. In conjunction with its Dreamforce conference, Salesforce is launching Salesforce+ for business content.
Spotify tests lower priced ad-supported tier

Spotify Tests Lower Priced, Ad-Supported Subscription Tier for $0.99

Spotify is testing a less expensive, ad-supported tier, Spotify Plus, for as low as $0.99 a month.
Pearson Adds Digital Textbook Subscription Service, ‘Pearson Plus’

Pearson Adds Digital Textbook Subscription Service, ‘Pearson Plus’

Pearson is getting into the subscription game with its new Pearson+ textbook subscription service, starting at $9.99 a month.
Apple Agrees to Major Updates to App Store

Apple Reports Record Revenue of $81.4 Billion for Q3 FY2021

Apple reported record revenue of $81.4B in the third quarter of fiscal 2021, a 36% increase year-over-year.
Five on Friday August 6 2021

Five on Friday: Backlash, Super App and Subscription Jobs

Tumblr faces backlash from new subscription service, Substack acquires "Letter," and PayPal announces super app.

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