Product Development
The subscription products we develop and build are our reason for being. We build them to offer subscribers and members something they need or want, that we love to provide. But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.
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Cloud-based contact management software provider Nimble recently introduced a new feature called its “Smart Contacts App.” Load the app to a supported browser, and if
As the INSIDER Guide to New Product Development (NPD), Diane Pierson is constantly keeping and eye out for information. Here is her “Five on Friday”
As the INSIDER Guide to New Product Development (NPD), Diane Pierson is constantly keeping and eye out for information. Here is her “Five on Friday”
As the INSIDER Guide to New Product Development (NPD), Diane Pierson is constantly keeping and eye out for information. Here is her “Five on Friday”
Congratulations — you’ve got a few subscribers, and you’re getting some buzz. But it’s taking every minute of your day, and then some. Now what?
Why are so many presentations meh when we’re so passionate about our products? How can so much noise deliver so little insight? For the past
Our teams know their markets, have the best handle on shifting needs and were hired to develop innovative responses to meet those needs. Yet, while
We need a new website! Our sales aren’t meeting target, so the website must be the cause. We need a new app! We want to
Starting with just the spark of an idea, founder Ben Wolford put his journalism education and instincts to work, creating Latterly magazine last fall. This
Yelp is a business that, if examined dispassionately, really should never have succeeded. The primary reason was its business model: let anonymous users pick apart
