March 30, 2015

Vessel Hopes to Become the YouTube for Subscribers

A new video hosting service run by the former head of Hulu Plus is hoping that consumers will part with a little bit of cash to be the first in line to view must-see online videos. Vessel deviates from the no-cost, ad-supported distribution method of YouTube by charging $3 dollars a month for the ability to exclusively view videos of musicians, sports, comedians, and many other forms of entertainment. The premium videos will not be available…

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"What’s the Big Idea?" — And Why Your Team Isn’t Bringing It

Our teams know their markets, have the best handle on shifting needs and were hired to develop innovative responses to meet those needs. Yet, while our brainstorming sessions yield good incremental projects, they are seldom the game-changing “Big Ideas” that could bring in $10, $25 or even $50 million. Why is getting to the Next Big Thing so difficult?

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