May 29, 2015

Subscription News Round-up

This week’s subscription industry headlines include mobile advertising, chip card technology and customer service as well as some of the usual suspects – Amazon, Microsoft, and the wild world of print and digital media. Here are some of this week’s hottest subscription stories, in case you missed them: EMV Chips Could Spell TROUBLE for Card Not Present Merchants Digital Transactions Is eBay Ready to Take on Amazon? Subscription Insider Top Apps – General & Business – News (April 2015) App Annie Newspapers…

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Playboy Covers Up, Goes SFW

Following the successful unveiling of a redesigned safe-for-work (SFW) website last August, Playboy launched its new SFW mobile app Playboy NOW last week, hoping to enjoy similar results. According to CNBC, saw a 375% increase in global unique monthly visitors after this strategic shift to dress up its image. “The customer speaks, the user rules: In today’s media landscape, nudity is just an unnecessary attribute,” said Scott Flanders, CEO of Playboy Enterprises. The shift to more…

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