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May 15, 2015

Subscription News Round-up

Business Strategy, Entertainment and Streaming, News, Paywall, Subscription Apps /

It was another exciting week in the world of subscriptions, including major announcements like the $4.4 billion sale of AOL to Verizon and Wal-Mart’s foray into subscription services. Here are other headlines you may have missed: Washington Post Says Publishers Can Have Mass Audience & Paywall, But Content Needs to be Discoverable mUmBRELLA AT&T Will Offer Hulu Subscription Content to Customers through AT&T Associated Press Are Subscriptions the Secret to Customer Loyalty? PYMTS.com Subscription Company Updates: Jukely, NY Times, Tinder and more Subscription…

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The Street Breaks Down Barriers with Metered Paywall

Business Strategy, Industry Announcements, News, Paywall, Subscriber Acquisition /

Earlier this week, The Street, an independent digital financial media company, announced that it is opening up its Real Money market commentary subscription service to all readers by replacing its “hard” paywall with a metered paywall. Readers can now access eight free articles per month, including original content from Jim Cramer, who posts three original articles each trading day, before hitting the paywall. At that point, readers must subscribe to access additional content. They can choose…

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