Given the current scrutiny of subscription-based recurring billing programs, particularly in California, marketers should take the time to re-examine their auto-renewal programs. Lisa B. Dubrow, Esq, our Subscription Insider Guide to Subscription Regulation and Compliance and partner at Dubrow & Bhonslay, explains.
Online Recurring Billing Marketers, Review Your Enrollment Processes Now Read More »
Using affiliate marketers will not give you a pass in creating offers that comply with the law in any negative option sales. Lisa B. Dubrow, Esq., Subscription Insider Guide to Subscription Regulation and Compliance and partner at Dubrow & Bhonslay, explains how and why the FTC is going after large settlements to ensure marketers and advertisers are compliant.
As marketers, you need to support all advertising claims. However, sometimes a claim might appear ambiguous and therefore you might conclude it is not necessary to support. Because food boxes are so popular now we thought we would report on a claim made by a food manufacturer where the definition of local was one focus of the case.
On September 28th, Californias governor signed into law new requirements for subscription and membership companies with negative option plans. Lisa B. Dubrow, Esq., Subscription Insider Guide to Subscription Regulation and Compliance and partner at Dubrow & Bhonslay, explains.
The California superior court has fined subscription company, Beachbody, $3.6 Million after an investigation found it was applying recurring charges for subscription renewals, sometimes after so-called free trials, without proper consent. Lisa B. Dubrow, Esq., Subscription Insider Guide to Subscription Regulation and Compliance and partner at Dubrow & Bhonslay, explains.
California Superior Court Fines Beachbody $3.6 Million Read More »
The FTC has updated its guidelines and FAQs on Influencer testimonials and endorsements, after settling a case and sending warning letters to companies. Lisa B. Dubrow, Esq, Subscription Insider Guide to Subscription Regulation and Compliance and partner at Dubrow & Bhonslay, explains the updated Influencer Marketing guidelines that companies need to adhere to.
It is reported that a bill in the State of California, California SB 313, is deemed likely to pass. The law would require new rules for companies offering trials and recurring subscriptions and memberships. Lisa B. Dubrow, Esq., partner at Dubrow & Bhonslay and Subscription Insider Guide to Regulation and Compliance, explains.
New Law Might Pass in California Addressing Free Trials and Automatic Renewal Read More »
The FTC just filed a suit against 59 corporations and three individuals for violating the FTC Act and the Restore Online Shoppers Confidence Act (ROSCA) for deceptively selling products on 87 websites through free trials that converted to recurring charges on consumers credit cards. Lisa B. Dubrow, Esq, partner at Dubrow & Bhonslay and Subscription Insider Guide to Regulation and Compliance, explains.
FTC Halts Operations and Freezes Assets of Companies Offering Trial Offers Read More »
Instagram recently released a new “branded content tool” that will provide a standardized format that should make it clearer to everyone when a post has been paid for by an advertiser.Lisa B. Dubrow, Esq., Subscription Insider Guide to Subscription Regulation and Compliance, explains.
Instagram Adds Paid Partnership Tool for Sponsorship Transparency Read More »
A recent Ninth Circuit Court of Appeals decision signals that monitoring of user-generated content could potentially increase your liability for copyright infringement of that content. The court questioned whether a publisher that monitored content before posting could still receive certain immunities provided under the Digital Millennium Copyright Act for content posted at the direction of users. Lisa B. Dubrow, Esq., Subscription Insider Guide to Regulation and Compliance explains the case and its potential impact.
Has DMCA Safe Harbor Protection for Moderated Online Content Been Weakened? Read More »
