Insight to drive subscription growth

Join

Trial Offers: Five Legal Issues to Consider Before Offering Them

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Last week, Subscription Insider outlined four business considerations your subscription business should be mindful of when incorporating a trial offer to your subscription or membership product. Business decisions aside, how you set up your trial offer, how you disclose elements of that offer in your marketing copy, and how your financial operations manage money related to a free trial offer each have potential legal implications. For example: 1.      If the trial is provided for free with an au...

 

HELLO!

This premium article is exclusively reserved for Subscription Insider PRO members.

Want access to premium member-only content like this article? Plus, conference discounts and other benefits? We deliver the information you need, for improved decision-making, skills, and subscription business profitability. Check out these membership options!

                   

Learn more about Subscription Insider PRO memberships!

Already a Subscription Insider PRO Member? 
Please Log-In Here!

Picture of Lisa B. Dubrow, Esq.

Lisa B. Dubrow, Esq.

Lisa B. Dubrow is a lawyer specializing in advertising and consumer protection with an emphasis on subscriptions and recurring billing business models. She counsels clients on legal issues surrounding the advertising and marketing of goods and services. Her practice also encompasses the negotiation and drafting of contracts pertaining to product development, marketing, and sales, including those with vendors, agencies, fulfillment, distribution, talent, production and media. Ms. Dubrow is a Phi Beta Kappa graduate of SUNY Binghamton. She received her law degree from New York University School of Law. For more information, please visit: www.lisadubrow.com
More Articles By Lisa B. Dubrow, Esq.

Up Next

FTC Click-to-Cancel Revival Effort: Closed Comment Record Reveals Fight Over Scope, Save Offers, and Exemptions

2025 Recurring Payment Vendor Deals: Consolidation Builds the Payments Decision Layer

Amazon Prime FTC Settlement Moves Toward Claims Phase as Administrator Posts Jan. 2026 Filing Timeline

Register Now For Email Subscription News Updates!​

Search this site

You May Be Interested in:

Stop the Silent Revenue Drain: How top subscription brands are eliminating waste, protecting revenue, and building resilience for 2026.

Log In

Join Subscription Insider!

Get unlimited access to info, strategy, how-to content, trends, training webinars, and 10 years of archives on growing a profitable subscription business. We cover the unique aspects of running a subscription business including compliance, payments, marketing, retention, market strategy and even choosing the right tech.

Already a Subscription Insider member? 

Log In

Access these premium-exclusive features

  • Unlimited Access to Premium Content, Stats, Trends, Webinars, and News Archives
  • Deep Discounts on Subscription Insider Events and Training Programs.
  • Discounts from Partners, Monthly Office Hours, and More!
  • Member-Only Intel on Recurring Payments & Processing, Subscriber Retention, Subscriber Acquisition & Marketing, Subscriber Management, Legal and Compliance, Enhancing Customer Experience, Product, Pricing & Packaging, Subscription Ops, and More.

Monthly
(Normally $57)

Perfect To Try A Membership!
$ 35
  •  
Join Now
Billed every 30 days.
Cancel any time.

Annually
(Normally $395)

$16.25 Per Month, Paid Annually
$ 195
  •  
Join Now
Billed every 365 days. Cancel any time.
POPULAR

Team
(10 Members)

Normally Five Members
$ 997
  •  
Join Now
Billed every 365 days. Cancel any time.

Interested in a team license? For up to 5 team members, order here.
Need more seats? Please contact us here.