Starting with just the spark of an idea and the unbridled enthusiasm of a talented writer not yet tainted by the business world, founder Ben Wolford put his journalism education and instincts to work, creating Latterly magazine last fall. This digital-only magazine features the type of narrative journalism Wolford admires yet seldom finds. Within a matter of months, Wolford took this idea and turned it into a subscription hybrid business model, combining revenue streams to fund and develop a pub...
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