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When you look at user demand for news on mobile devices, you find hunger and satisfaction. Well, you find some hunger and a lot of
As reading becomes just one more thing you can do on your screen, new digital competition is pushing eBook, eNewspaper, and eMagazine brands in multiple
All subscriptions businesses are global, no matter where they may be located. This means that its critically important to comply with global requirements from the
Last month the FTC filed another suit against a group of online marketers for violating the FTC Act and Restore Online Shoppers Confidence Act (ROSCA).
Last week Condé Nast announced that it was expanding its relationship with Snap, Inc. (i.e., Snapchat), launching Snapchat Discover channels for GQ, Wired and SELF
Many industries are taking advantage of subscription and membership models to test new markets, products and services. The latest company to experiment is StayAwhile, a
Revenue signals go way beyond renewal and churn KPIs. In order to maximize potential revenue, you need to get under the hood of your subscription
Every subscriber has a retention point that is the moment in time when they become subscribers for life. When a group reaches this retention point,
Convincing people to become a member of your program is one thing. Getting them involved and turning them into a fully engaged member is something
Its no secret that the Subscription business world is experiencing a meteoric uprising. Virtually every industry is manifesting its own flavor of the subscription business
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