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More and more publishers are going cross-platform, making their content available online, on tablets, and on phones. Whether you want to introduce current subscribers to
Looking to repurpose your paywalled content and drive traffic to your site? White papers and PDF downloads can easily be uploaded to Google Books and
TheLadders.com, a subscription site for high-salary job seekers, used to have a boring text-on-blue-background homepage. This new design, featuring a “people image” and brilliantly-bulleted benefit
While most print magazines have been struggling to find a way to stay viable, Consumer Reports has been able to grow its subscriptions to Consumer
The testing- and data-driven marketers at Consumer Reports are driving traffic from paid search to a different landing page than the one linked to organic
In this lively 60-minute Webinar (including a Q&A), ClutterDiet.com founder and professional spokesperson Lore Marrero discusses the five levels of expert visibility, how to gain
When it’s the season for gift-giving marketing campaigns, online subscription marketers may have an advantage over their print competitors — consumers have been trained over
Sales tax for U.S. subscription and paid content sites can be a nightmare. Our handy guide includes an info table by U.S. state, vendor recommendations,
Looking to increase your revenues without increasing your marketing expenses? Watch this Webinar with Paul Lemberg to find out how cross-sales and upsales can do
Authors and thought-leaders are well-suited for creating niche communities around their area of interest. In this Case Study, learn how ShirleyMacLaine.com has maintained an active
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