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Video testimonials of satisfied subscribers or members on your site are effective in raising conversion rates and improving account lifetime value. While anyone can write
How can you combine a wholesale book business and a passion for children’s literacy to get more books in the hands of kids? With the
This extremely detailed subscription & membership financial model was developed as a tool for would-be subscription businesses who either are planning a new launch or
Canada’s Anti-Spam Legislation is now in effect, setting guidelines for businesses to protect Canadians against spam from electronic channels. Parts of the CASL are going
In this on-demand version of “Five Payment-Processing Challenges in 2016: How to Reduce Their Impact and Keep More of Your Recurring Revenue” you’ll get details
Last year the publishing industry was abuzz with the news that the Winnipeg Free Press was experimenting with a Read Now Pay Later micropayment platform,
Telemarketing is often an effective way to grow your customer base. But it often means different things to different people. This article explores how you
Your customers (subscribers, members, and constituencies) are fragmenting in the marketplace as they have changed their preferences for how they engage with companies and brands.
Alex Bennert, a leading organic search expert, talks to Subscription Insider about important organic search issues and trends publishers need to be thinking about from
Every fall, InfoCommerce Group announces their picks for the InfoCommerce Model of Excellence awards. This program profiles industry exemplars to show how real revenue is
