See creative samples and results data from seven A/B tests conducted by subscription and membership Web sites including a B2B publisher, a virtual world, an investment advisory newsletter, a personal nutrition site, and an online club for military vets. The average test increased response rates by 25%. You'll see what worked, and what did not. Also includes basic testing guidelines and names of low-cost testing tools.
Join our panel of executives from J.P. Morgan and BillingPlatform as they share critical insights and techniques that can be used to protect existing revenue streams as well as unlock new ones during times of crisis.
Revenue signals go way beyond renewal and churn KPIs. In order to maximize potential revenue, you need to get under the hood of your subscription product or service to understand revenue-related data. These revenue signals are in your billing, product, and customer data and they show where your subscription business is at risk for lower revenue or where you losing potential revenue opportunities. In this on-demand seminar, you will learn what to look at in your own data and analytics, what learnings you can glean from each revenue signal, what actions your subscription business should think about taking, and most importantly, the revenue impact of acting or not acting on each signal.
How do you minimize the financial impact of subscriber complaints, refund requests, and chargebacks while keeping your subscribers happy? In this briefing, we will answer that question and also explore: What is Friendly Fraud? How Do Chargebacks Impact Your Subscription Business?What Is Best Practice For Managing? What are the New Rules for Managing?With a recurring revenue business (especially with card-not-present transactions for monthly and annual subscriptions) getting complaints, refund requests, and chargeback is part of what you need to manage.
Want more visitors to accept your membership or subscription offer? Check out the lessons learned from our site critiques - all 16 lessons are applicable to your site. Plus, we've included "heatmaps" of the eight, real-life B2B and consumer subscription sites. It's fascinating to see what design elements catch attention … and which don't.
Learn about the measured impacts of COVID-19 on subscriber acquisition, churn, and growth rates through data gathered from thousands of merchants across multiple industries.
Before you can generate new subscribers you've got to implement systems to stop your members from quitting. This on-demand seminar is focused on delivering actionable tactics to reduce subscriber churn and increase member lifetime value. Robert Skrob, our Insider Guide to Membership Retention, will walk you through 14 tactics to improve your subscriber and member retention. With all that Robert will discuss, there will be at least one strategy revealed that could be a quick, easy win for you, which could improve your renewal rate within two weeks or less.
Does your CFO always say no to your budget requests?Learn what your CFO needs to hear so you can secure budget for your Subscriber Retention Initiatives. In this on-demand seminar, get inside the mind of a CFO, understand how they prioritize expenditures and learn how to convince them to loosen the purse strings for your engagement and retention programs.
IoT, SmartBike and Subscriptions: How Clear Channel International is Turning Pedal Power and Data into Revenue
Learn how the SmartBike brand globally scaled into nine countries with over 25,000 bikes. Speakers detail technology decisions, including IoT, and processes that SmartBike is implementing that allow them to easily scale, delivering a streamlined customer experience, advertising, user tracking and revenue opportunities.