Best Practice and How To
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Should your subscription site have a mobile presence? If so, should you have a mobile site or create a mobile app (and what’s the difference)?
Last holiday season, more than $32 billion worth of gifts were sold online to Americans, including gift subscriptions to sites such as Angie’s List and
Direct Mail has been a favorite marketing tactic for print publications, and shouldn’t be ignored by online publishers. Postal mail can help you acquire new
Live, offline events are often a lucrative revenue stream for subscription and membership sites. Download and print this handy step-by-step guide to help your event
Even if your newsfeed or blog is free, you can sell subscriptions automatically via Amazon’s Kindle publisher program. All you need is an RSS feed
PR News sent this email with a premium offer to its house list. While using HTML, the offer kept a one-to-one tone and text-only look.
See how American Writers & Artists, Inc. created a compelling email offer to prospective subscribers by imposing a deadline and highlighting benefit copy with a
Compete.com emailed prospects with this limited time offer, that does somethings right and others..meh.
What’s better than a limited-time offer? One with a discount code! See how Compete executed this idea in this email offer.
Does your subscription site get a lot of word-of-mouth referrals? Then you’ll want to check out this clever trick by Dropbox, which keeps the momentum
