August 2, 2012

Subscription and membership sites are particularly susceptible to online fraud, basically because card-not-present (CNP) transactions make it easy for fraudsters to engage in carding practices. This can be problematic for subscription sites as it increases chargeback rates and may decrease a merchant’s standing with credit card companies.But a new authentication program may help subscription and membership sites provide reduce CNP fraud. SafePay will send customers an authentication PIN to their smartphone device via an app.…