Best practices in pricing psychology strongly suggest that for-profit sites avoid “tip jar” payment models — you know, those NPR-like appeals to help support a
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CellarTracker offers wine enthusiasts an online database to store, track and update their tasting notes and maintain an inventory of home wine cellars. In
According to recent data released by Seeking Alpha, LinkedIn generated $96 million from premium subscriptions in Q1 of this year, with an additional $274 million and
When it comes to marketing subscription content, email is continuing to be the champion of conversions, especially email newsletters. Which is why I wanted
Every fall, InfoCommerce Group announces their picks for the InfoCommerce Model of Excellence awards. This program profiles industry exemplars to show how real
I’m at the American Business Media/SIIA conference today in Phoenix (come say hi if you’re here!), and just got the hot-off-the-press research from ABM’s Managing
I hate buzzwords. Which is why Subscription Content was late to cover the marketing automation fad. But after sufficient research, and a great video
In our 2013 Online Subscription Benchmark Report, we saw that the industry benchmark for free to paid subscribers for most subscription sites was between
I’ve been fielding requests for months, and we’re finally ready to announce — Subscription Summit is scheduled for Oct. 1-2, 2014 and will be
The New York Times published its Q1 earnings report last week, and reported an 18% year-over-year growth in digital subscription revenue. While print circulation
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