Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!

Dana E. Neuts

Weekly Subscription News Round-up for Feb. 5

Ad-free, ad-blockers and airline subscriptions are in this week’s headlines. Here are those headlines and more in this week’s subscription news round-up. This week’s topics include new subscription launches, best practices for SaaS companies, ad-blockers, going ad-free, Whats App, Facebook Messenger and more.

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The Guardian Announces 3-Year Plan to Cut Costs by 20 Percent

Last week Guardian News & Media (GNM), The Guardian’s parent company, announced a plan to cut costs by 20% over the next three years. It must do so to stem significant cash outflows and losses. At current spending levels, GNM is expected to post year-end losses in the $71 million range in March, says The Drum. We’ve got all the details of The Guardian’s three-year plan.

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Apple News to Let Publishers Offer Subscription Content Soon

Apple is working on a way for publishers to offer paid content through the Apple News app, says Reuters. Currently, the 100 or so publishers distributing news via the app share articles for free or share article excerpts, directing readers to the publishers’ websites to read more. One of the key problems with the current set-up is that publishers aren’t getting useful customer data from Apple, limiting their ability to convert readers into subscribers, says Reuters.

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Newsweek and IBT Continue Rebranding with Website Redesigns

On Monday, IBT Media announced the website redesign of Newsweek International and International Business Times, a continuation of its global rebranding. According to the announcement, the new design focuses on speed, legibility and user experience, as well as “championing the premium content” produced by its London-based editorial teams.     Newsweek: The redesign for Newsweek Europe features larger headlines and image sizes with stories that are easier to read and which load faster.

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OneGo, the Latest Air Travel Subscription Service, Takes Off

Start-up OneGo is the latest air travel subscription service to take off, reports PYMNTS.com. Officially launched on February 1, OneGo is a mobile booking app and subscription service that gives subscribers unlimited flights on major airlines for a monthly fee. At launch, six carriers had agreements with OneGo: Alaska Airlines, American Airlines, Delta, JetBlue, United and Virgin America. Targeting frequent business travelers, the goal of OneGo is to make travel easier, more convenient and more affordable. “At…

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Prevention Magazine To Go Ad-Free, Relying Solely on Subscriptions

In a radical shift of its business model, Rodale announced today that the print edition of Prevention, a healthy lifestyle, fitness and wellness magazine, will go ad-free starting July 1, 2016. Coinciding with this change, the magazine will be relaunched with a “bold new editorial vision.” Despite the editorial shift, the magazine will still include health, nutrition, fitness, wellness and healthy lifestyle advice and information. “Our readers are more involved in their health planning and management…

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Weekday Lunch Subscription Service MealPass Launches in Boston & Miami

Tired of the same weekday lunches? If you live in Boston or Miami, MealPass is about to change all that. For a monthly fee of $99, you can subscribe to MealPass to add a little lunchtime variety while trying new (to you) restaurants and supporting local businesses. The service launched in Miami last week and in Boston Wednesday, reports BostonInno. MealPass was founded by Mary Biggins, one of the co-founders of ClassPass, and Katie Ghelli, who…

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Weekly Subscription News Round-up for Jan. 29

In this week’s subscription headlines, Netflix grows to 75 million members, The Guardian dramatically cuts costs and considers a paywall, and the Winnipeg Free Press reports its early success with its micropayment strategy. We’ve got those headlines and more featuring subscription news from Apple,Vimeo, The Times of London, eBay and PayPal.

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Bild Experiments with Facebook Messenger as a News Platform

Bild, an Axel Springer-owned German tabloid, is experimenting with Facebook Messenger as a news platform, reports Nieman Lab. Initially, Bild is limiting its news and updates to the German soccer league and I’m a Celebrity…Get Me Out of Here, a German reality TV show. Interested soccer and celeb fans can sign up for updates on Facebook. Bild’s updates aren’t exclusive to Facebook Messenger posts, says Nieman Lab. The same information is also accessible on Bild’s other…

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Winnipeg Free Press Experiences Early Success with Micropayments

Seven months in, the Winnipeg Free Press is enjoying early success with its new micropayment strategy, even exceeding the newspaper’s goals and expectations. The process started about 18 months ago when the newspaper realized, despite a growing digital audience, that its digital advertising revenue was not sufficient to compensate for the erosion of its print audience. “We got to a point where we couldn’t wait and watch any longer,” said Christian Panson, vice president, digital.

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