Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!

Dana E. Neuts

Startup Scroll to Offer Ad-Free News for $5 a Month

Now in beta, startup Scroll is the new news kid on the block, hoping to change how people consume news while supporting a free press. For $5 a month, subscribers can get an ad-free news experience from Scroll’s partners including The Atlantic, Gannett, Fusion Media Group, Business Insider, The Philadelphia Inquirer, Talking Points Memo, Slate and MSNBC.

Startup Scroll to Offer Ad-Free News for $5 a Month Read More »

Cloud Storage Company Dropbox Files for $500 Million IPO

Last Friday cloud storage company Dropbox filed for a $500 million IPO under the ticker symbol DBX on NASDAQ, reports CNBC. According to the company’s SEC S-1 filing, Dropbox earned $1.11 billion in revenue in 2017, a 31 percent increase over the prior year. It also posted a net loss of $111.7 million last year, an improvement over a net loss of $210.2 million in 2016.

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Viveport Ups Subscription Price and Adds Membership Benefits

Viveport subscribers will pay $2 more per month for the virtual reality subscription service, beginning next year, said HTC in a February 15 news release. Current subscribers and new subscribers who sign up by March 22 will continue to pay $6.99 a month through year end, but those who sign up on or after March 22 will pay $8.99 per month. All subscribers will pay the increased price of $8.99 a month, starting in January 2019.

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Weekly Subscription News: Amazon, Ad Blocking and Aftonbladet

In this week’s subscription headlines, Facebook prepares to roll out subscriptions for publishers on iOS next month, Cisco’s financials show that its reinvention was a worthwhile venture, and Target launches a subscription box for babies. Also this week, we’re reading about Nintendo’s potential success from subscriptions, digital sales and mobile, job cuts at Amazon, and ad blocking with Google Chrome.

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CBS Corporation Reports Record Revenue and Earnings for Q4 and 2017

CBS Corporation (NYSE: CBS.A and CBS) reported strong fourth quarter and full-year 2017 financials last week, including revenue of $3.9 billion, an 11 percent increase over the same period in 2016. Revenue for the full year was $13.7 billion, a 4 percent increase over 2016. For the quarter, CBS had adjusted diluted earnings per share of $1.20, an 8 percent increase. For the year, CBS had adjusted diluted earnings per share of $4.40, a 7 percent increase These figures are all-time highs for quarterly and annual revenue and adjusted diluted earnings per share.

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Five on Friday: Loyalty, Ad Blocking and Product Promo

Looking for an escape from the tragic news and heated politics of the week? Check out this weeks Five on Friday, chock full of ideas and tips for you to grow your subscription business. In todays edition, Digiday explores how publishers are moving away from vanity metrics like pageviews and toward loyalty metrics like time spent on site. Also this week, the Hollywood Reporter looks at who is winning the streaming video war, Shopify offers five creative ways to promote a product, Marketing Profs shares tips on how to get a high search engine ranking, and Marketing Tech News shares five strategies for fighting ad blockers.

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Fox News to Launch Stand-Alone Subscription for Superfans by Year End

Cord cutters pining away for Fox News will soon have the opportunity to watch the news channel and on-air personalities like Sean Hannity, Chris Wallace and Mark Fuhrman (yes, that Mark Fuhrman) without a cable subscription. The Fox News Channel is launching Fox Nation, a stand-alone streaming subscription service for superfans who crave more Fox News, reports The New York Times. Fox has not revealed the cost of the stand-alone streaming subscription service yet.

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Shopify Grows Subscription Revenue 67 Percent in Q4

Shopify (NYSE: SHOP) had a good Valentine’s Day, reporting its fourth quarter financials on February 15. The cloud-based e-commerce platform reported strong financials, including total revenue of $222.8 million, a 71 percent increase year-over-year. Of that total, Subscription Solutions revenue was $93.9 million, representing a 67 percent increase. The Ontario-based company credits rapid growth in monthly recurring revenue (MRR) for the big numbers. Merchant Solutions revenue was $128.9 million, a 74 percent increase, driven primarily by growth in the company’s Gross Merchandise Volume (GMV).

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News Corp Reports Revenue Increase and $66 Million Net Loss in Q2 FY18

Earlier this month News Corp (NASDAQ: NWS, NWSA) reported financials for the second quarter of its fiscal year 2018, for the period ended December 31, 2017. The company reported total revenue of $2.18 billion, a 3 percent increase over the same period last year. News Corp also reported an improvement in net loss, going from a net loss of $219 million the first quarter down to $66 million in the second quarter. Adjusted earnings per share for the quarter were $0.24, compared to $0.19 for the same period last year.

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YouTube CEO Says The Video Platform Cares about Creators and Monetization

After a rocky 2017 and the so-called adpocalypse, YouTube CEO Susan Wojcicki promises creators the streaming video platform cares about creators. In a February 1 blog post to creators, Wojcicki shares the company’s top five priorities for 2018 with ‘a spirit of openness, transparency and enthusiasm.’ Here is a synopsis of those priorities, including one critical to retaining creators on YouTube – addressing demonetization concerns.

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