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Five on Friday: Loyalty, Ad Blocking and Product Promo

Featuring Digiday, Hollywood Reporter, Shopify, Marketing Tech News and Marketing Profs

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Looking for an escape from the tragic news and heated politics of the week? Check out this week's Five on Friday, chock full of ideas and tips for you to grow your subscription business. In today's edition, Digiday explores how publishers are moving away from vanity metrics like pageviews and toward loyalty metrics like time spent on site. Also this week, the Hollywood Reporter looks at who is winning the streaming video war, Shopify offers five creative ways to promote ...

 

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Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!
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