October 19, 2023

Aptitude 1/16/23 Showcase Article

Monetization in Media: Five Key Trends & Predictions for 2023

We predict some of the trends that will impact media businesses in 2023 and how organizations can use these trends to their advantage. With the goal of turning challenges into opportunities, we explore how businesses are experimenting with products, pricing, and value propositions in an attempt to reduce risk and unlock growth given what is on the horizon.