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Looking to increase your revenues without increasing your marketing expenses? Watch this Webinar with Paul Lemberg to find out how cross-sales and upsales can do
A new study surveying consumers’ social media use had 64% of respondents saying they “hate” it when brands target them through social media.At the same
In this case study, Founder and Editor of RFID Journal, Mark Roberti, discusses how he played to his strength by creating a cornucopia of content
I once gave a presentation on harnessing the power of media for social good, and one of my key points is that less is more.
Marketing professionals will be happy to hear recent data that backs up their water-cooler hunches: marketers in the US and UK spent more on paid
In these economically-strapped times, the Federal Trade Commission(FTC) is cracking down not only on merchants who swindle consumers, but all parties involved in fraud, including
We recently spotted this inventive sweepstakes offer by Local Media Insider. Not only can you enter to win a free iPad by signing up for
Yes, it’s only four days into the New Year, but not too soon to begin thinking about your Valentine’s Day campaign.Here are some tips to
Just when you thought George Lucas couldn’t squeeze any more money out of his Star Wars franchise, he goes and launches a massively multiplayer online
The IT-related publishing niche is one of the most intensely competitive B2B niches online. Discover how independent publisher Gantthead.com profits by focusing solely on a
