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In an interesting twist, Israel-based mobile ad blocking company Shine has rebranded itself as Rainbow and, instead of selling network-level ad blocking products to mobile
Last Thursday Intuit (NASDAQ: INTU) announced its 2017 second quarter results for the period ended January 31, 2017. Intuit reported revenue of $1.016 billion, a
Every subscriber has a retention point that is the moment in time when they become subscribers for life. When a group reaches this retention point,
Earlier this month Time Warner Inc. (NYSE: TWX) reported its fourth quarter and full-year 2016 financials. In addition to revenues of $29.3 billion, a 4
Five on Friday is back by popular demand! In this weeks edition, Ad Age explores how the subscription economy will change the price we pay
Trinity Mirror, the largest national and regional multi-media publisher in the U.K., is testing out an ad-free subscription offering, reports Marketing Week. For £2.99 a
Last week Shopify* (NYSE: SHOP)(TSX: SHOP) reported its fourth quarter and full-year 2016 results, including total revenue for Q4 of $130.4 million, an 86 percent
Last week YouTube canceled PewDiePie’s show because of anti-Semitic jokes and Nazi imagery from videos dating back to August 2016, reports Digital Trends. In a
Convincing people to become a member of your program is one thing. Getting them involved and turning them into a fully engaged member is something
CBS Corporation (NYSE: CBS.A and CBS) reported its fourth quarter and full-year 2016 financials last week. While the fourth quarter saw a net loss of
