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Five on Friday this week is jam-packed with information including brand development, a great Mequoda quote, Gamification and Influencer Marketing.
Despite Apple claiming App Store search improvements, it seems we shouldn’t hold our breath for anything groundbreaking – especially if we expect the results to
Is your subscription company on Facebook? If not, it should be. We’ll show you 15 ways to use Facebook to promote your subscription company through
This week’s Five on Friday covers subscriber retention, creative market expansion strategies, how your marketing can stay gender neutral, how to trademark a phrase and
The nonprofit advertising-watchdog Truth In Advertising filed complaints with the Federal Trade Commission, the New York Attorney General’s office, and the District Attorney’s office in
This second article our series Getting Your Product Out the Door: Product Development Basics dives into the role of the product owner, how it relates
Is your subscription company on Instagram? If not, it should be. We show you 18 ways to use Instagram to promote your subscription company through
This week’s Five on Friday covers product marketing’s 10 Commandments, how leaders are not necessarily lonely at the top, the disconnect between research results and
The rules of data privacy for subscription companies and their subscribers have changed with the creation of the EU-U.S. Privacy Shield. Here’s what you need
No matter what kind of vendor you are selecting, from a subscription software solution to an accountant, here are 15 important things to consider and

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