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What do you call a market that has not yet served 65% of its potential customers? A market selling low-weight, easily shipped, relatively high-value merchandise?
It is reported that a bill in the State of California, California SB 313, is deemed likely to pass. The law would require new rules
You are unique and your business is unique. Dont cookie cutter technology decisions and follow someone else. Find what fits you and your business goals
Jim Fosina, Subscription Insider Guide to Subscription Box Marketing and CEO of Fosina Marketing Group, shares some cost-efficient strategies for attracting new consumer customers and
This has been a difficult week in America, no matter which side of the aisle youre on. Setting aside unfortunate tragedies and politics for a
Red or white, rose or sparkling, wine is Americas new trendy drink. It is being embraced by younger drinkers, who are also those most likely
Robert Skrob, Subscription Insider Guide to Membership Retention and President of Membership Services, asked the heads of several specialized information publishers to talk about their
Understanding, identifying and ultimately choosing the right technology for your business is a significant challenge. The ever-expanding Universe of platforms, options, applications, features, and functions
To help you figure out what you need to know to succeed in the subscription world, weve got some great tips and insights for you.
The easy way to do retention is to blast out special offers and rewards to loyal customers, lumping all the steady subscribers, the sleeping dogs,